Download Paint Red Hot Landscapes That Sell!: A Sure-Fire Way to Stop Boring and Start Selling Everything You Paint in Oils, by Mike Svob
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Paint Red Hot Landscapes That Sell!: A Sure-Fire Way to Stop Boring and Start Selling Everything You Paint in Oils, by Mike Svob
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Mike Svob knows all about producing paintings that sell. His secret? It's the way he uses the Direct Local Color Method to make his work irresistible. In this book, Svob illustrates this method, and how it can turn readers' ho-hum paintings into instant sellers. His theory is based on a solid foundation of drawing techniques and a clear understanding of tonal values. He shows readers how to utilize color as an emotional element-one that draws viewers like bees to a flower. They'll learn how to create compelling paintings with both warm and cool colors. Svob also provides guidelines for pushing color in different ways to create work that seems plausible and realistic, yet has the extra color zip that captures viewers' emotions. Mike Svob studied at the University of Western Ontario. He has completed over two dozen large murals throughout North America and to date has had over 40 exhibitions. He is a past president of the Federation of Canadian Artists. His paintings can be found in hundreds of private and corporate collections throughout the world. He lives in White Rock, British Columbia, Canada.
- Sales Rank: #890401 in Books
- Brand: Brand: International Artist Publishing
- Published on: 2002-09
- Original language: English
- Number of items: 1
- Dimensions: .72" h x 8.78" w x 11.56" l,
- Binding: Hardcover
- 128 pages
- Used Book in Good Condition
Most helpful customer reviews
11 of 12 people found the following review helpful.
The Serious Artists' Bible !
By the Baroness Bruce-Campbell deVermandois
Four years ago, I became disabled, no longer capable of work. In a desperate effort just to remain alive and focus on something outside my physical suffering, I turned to art. I quickly learned that putting brush to canvas had powerful medicinal properties.
Having said all that, I must next state that finding Mike Svobs' book was a watershed event in my life, both for my art and for my spirit. The book not only provides major-league eye candy for both the aspiring and seasoned artist, but offers guideposts to creating work that delivers a stunning one-two punch, essential to the professionals' sales potential.
He gives concrete, easily understood direction in the form of"support plans", and delineates the effects and impact of both soft and hard edges as well the importance of tonal values. His use of color is nothing short of lyrical and his composition is not just eye-catching but eye-keeping, the difference between just a pretty picture and a piece of art the viewer feels compelled to own.
There are stunning examples of Mr. Svobs' work on each page; he gives you important teaching information in text, but doesn't waste page space with too much of it as many art instruction books do; he gives you visual examples of how to construct an effective landscape that are not only innovative & unique but realistically attainable. As an artist who is self-taught, that realistically attainable goal thing is pretty critical to my learning & development. Mr. Svobs' book and work have had a profound impact on my work process/product, and I use it weekly as an invaluable reference when I am "stuck" in a painting.
He also devotes considerable space to elements of design and the importance of drawing,imperatives for the serious artist.
If one could afford only five art instruction books, this should be one of them. Mr. Svob is not only a contemporary master impressionist but an articulate & effective teacher, a very rare combination. I can provide testament to the title of the book; his methods produce paintings that really DO sell !
Do yourself a favor; buy the book and USE it. It'll be the best "art supply" in your studio !
7 of 8 people found the following review helpful.
he tells it like it is...
By Linda Sackstein
This is one great book. Have been painting for about 4 years and have given away paintings to friends and family members rather than selling them. I did not buy this book for advice on selling but rather because the cover caught my eye. His style is semi-abstract and very graffic. His colours are bright, bright, bright and this suits me just fine. Have been using his paintings as start-off points and then veering off into my own interpretation of them. Mike Svob tells it like it is. There is no pussyfooting around here. I love his straitforward way of thinking and the fact that he does not pull his punches. At the moment it has become a bit of a bible for me and am really loving working with this book. Can highly recommend it to artists of bright, graffic work.
19 of 21 people found the following review helpful.
Above average
By Book Addict
I find this book disjointed and poorly written. The headlines are not followed through in the body of the pages. Perhaps someone who hasn't painted much would find it helpful, but Svob is mostly talking about compositional tricks. There are much better books on composition out there. If you like bright, garish colors, then this is the book for you. If you are weak in composition, then you might learn something too. Otherwise, I'd pass this book by. It does not deliver on the title, Paint Red Hot Landscapes that Sell.
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